Pre – Sales Management
- Pre sales meaning before the sales. In other words, it includes all the activities or processes that are performed in order to convert a lead or prospect to a paying customer or client. The pre-sales concept is applicable across all the businesses that deal with customers and clients in order to sell their products.
Customer Management
- Every organization is focusing on building a long-term relationship with its customers to maintain stability in the market. And for it, there is a concept called Customer Relationship Management (CRM). CRM is a system that strengthens the relationship with customers at the same time, reducing costs and increasing productivity and profitability of the business.
Distributor Management
- First step of distributor management is to select the right distributor for business who have interest and involvement with the business. For selection of distributor company have a Distributor Selection Instrument (DSI) to judge the distributor. At least three DSI have to fill up against one distributor selection.
Cash Management
- Cash Planning is a technique to plan and control the use of cash. This protects the financial conditions of the firm by developing a projected cash statement from a forecast of expected cash inflows and outflows for a given period. This may be done periodically either on daily, weekly or monthly basis. The period and frequency of cash planning generally depends upon the size of the firm and philosophy of management. As firms grows and business operations become complex, cash planning becomes inevitable for continuing success.